作为一个商业, 金融物流枢纽, 肯尼亚 is the beating heart for international trade if you want to develop your business in the East 非洲n marketplace. With over 260 million people and a steady growth in many sectors it is a region with lots of potential, as you can read in the short interview below with our Market Area Director for 非洲, Andreas Giallourakis.

经济增长

肯尼亚首都内罗毕有超过5名难民,000个非政府组织在该地区运作, 城市提供了大量的机会. 此外, 肯尼亚经济是由城市化推动的, 结构性改革, 基础设施投资, 消费cq9传奇电子游戏业持续发展, 以及融入政府间东非共同体. 不过, 该国仍面临许多挑战,阻碍了这一进展, 如欺诈, 腐败和高犯罪率.

cq9传奇电子游戏公司的机会

肯尼亚在众多领域为cq9传奇电子游戏公司提供了许多机会, 诸如能源, 信息通信技术, 电信和基础设施. The growing middle class in the country also increases the demand for consumer goods. 肯尼亚是cq9传奇电子游戏在东非的重要合作伙伴. More than 50 Swedish companies have an office in Nairobi where they run their business activity for both 肯尼亚 and other countries in the region.

我们如何提供帮助

Swedish companies that want to expand to 肯尼亚 can count on the network and advice of our Nairobi office. It was established in 2007 and is also responsible for several neighbouring markets, including 埃塞俄比亚、卢旺达、坦桑尼亚、乌干达和刚果民主共和国. 内罗毕也是我们在非洲市场的中心办事处, 并与我们在约翰内斯堡和卡萨布兰卡的办事处密切合作.

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Andreas Giallourakis

贸易 & 肯尼亚投资专员和非洲市场区域主任
在肯尼亚和东非扩张的主要优势是什么?

肯尼亚的市场经济运转良好,新闻自由, 健全的民主进程和强大的公民社会. 这个国家正在迅速发展, with an enthusiastic and fast-growing middle class that is curious about 欧洲an goods. 英语是教育中的主要语言, 政治和商业, 尽管距离欧洲很远, 文化差异比你乍看之下想象的要小.

Companies that offer cost-effective solutions should see East 非洲 as a growth opportunity. Goods and services that help local businesses to increase their efficiency have great potential to gain a significant market share. 对基础设施的投资也有很大的需求, 医疗保健, 还有很多由援助资助的项目, 开发银行和捐助组织.

企业在肯尼亚和东非可能面临哪些风险和挑战?

在发展中市场工作总是意味着一定程度的风险. 在肯尼亚,安全可能是个问题, 因为糟糕的路况, 犯罪, 甚至恐怖主义也制造了潜在的危险. 合规方面也存在重大挑战, 如腐败, 欺诈和获取所有权信息的困难, 会计和流程. 支付并不总是符合西欧的期望, 有时东非的合作伙伴会迟交或根本不交. To manage these risks, strong local partners and close control on local 操作 are necessary.

是否需要考虑文化方面的因素?

市场存在感很重要, since strong business relationships are mostly created through personal contact and physical meetings. A strong commitment, dedication to the market, and trust in partners is highly appreciated. 表达你的信任被视为对合作伙伴cq9传奇电子游戏的肯定, 在出现问题时提供可靠性和支持.

取得联系
电话 +254 20 374 9760 电子邮件 Andreas Giallourakis frilagd.png